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Broadcast & Campaign · 2024
2024 Korean Liberation Day Binggrae × Ministry of Patriots and Veterans Affairs 'First Liberation Photographs' campaign. Davinci's restoration of activist Kang Seok-dae for the Parnas Mall outdoor placement, part of the 87 independence activists project.
빙그레 × 국가보훈부 · 2024

For Korean Liberation Day 2024, Binggrae and the Ministry of Patriots and Veterans Affairs ran the 'First Liberation Photographs' campaign — digital restoration giving 87 Korean independence activists who never had a proper liberation photograph the dignity of one. The work ran across Parnas Mall outdoor placements, printed booklets, and digital channels.
Studio Davinci participated in the project, restoring and compositing for several of the activists. The Parnas Mall outdoor campaign material featuring activist Kang Seok-dae was one of them.
Restoration of historical figures carries responsibility beyond simple retouching. Period dress code, historical context, the figure's documented bearing, the average Korean skin tone of the liberation era — all referenced against 32 years of data in producing a single record worth carrying forward. Where auto-AI generalizes Imperial-era military uniforms as "khaki green," Davinci verified the actual color as "kokubo-iro (mustard ochre brown)" through historical reference.
The techniques refined in this 87-portrait project apply identically to ordinary family memorial and restoration commissions.
More Broadcast & Campaign

Companion print piece for the Binggrae × MPVA 'First Liberation Photographs' campaign — restoration of Baekbeom Kim Gu, sized for an 832×1177px book layout, a Davinci historical-figure restoration case.

MBC '놀면 뭐하니?' (Hangout with Yoo) photo studio episode featuring Studio Davinci's ID photo, memorial portrait, family composite, and B&W color restoration work.

JTBC '하우스' Episode 51 (2020-02-29) — a family that had never been photographed together as one. Individual KakaoTalk photos composited into a single family portrait.
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